I always enjoy reading about some of the unique marketing strategies job seekers are using to separate themselves from the herd of other applicants. Eric Romer landed a job at Headblade by putting up a website HireMeHeadBlade. Needless to say, he got the attention of company president Todd Greene who was looking for an innovative person to handle social media marketing for the company.
Can you guess how the other job applicants applied? I can. They followed instructions. They emailed a boring resume that detailed work experience. They colored in the lines. They’re still unemployed.
With double digit-unemployment right now, it pays to color outside the lines. Color Purple Cows not brown ones.
